sales copy

Copywriting 10.0: Making the Sale

Copywriting Making the Sale

Making the Sale All your hard copywriting work comes down to just one thing—making the sale. You need to drive the sale. Here are some tips that can increase your conversions on your final, vital copywriting lines. Use Visuals to Enhance…

Copywriting 11.0: Signing Off

Copywriting Signing Off

Signing Off Sales copy is almost always written out as a letter—a personal message from you to your buyer that hits on exactly why they need that particular product. Signing off is a big part of the letter process and…